Home Builders Using Luminosity™ Are Consistently Tripling Sales of Lighting, Electrical, and Home Technologies Options By Showing Options in Real Time

Aterra Designs’ Luminosity Shows Options in Real Time so New Home Buyers Can View Room Scenarios Over the Web Before Selecting

Phoenix AZ – January 9, 2020 – Luminosity™, a web-based, options-selection / options-upsell tool from Aterra Designs, is consistently tripling sales of lighting, electrical, and home technology options for home builders across North America.  Home buyers can take direct control of lighting, electrical, and home technology options by viewing options in real time.  The home builder’s options rules guide decisions for allowable selections, while linking final choices to purchasing departments and applicable trades for installation.

Already used by many of the largest and most-successful production, production-luxury, and custom-home builders, Luminosity was recently featured in a Builder Magazine’s Build Forward VideoWith a goal of giving control to the home buyer, Luminosity provides interactive floorplans, per community, that show options in real time, so home buyers can mix and match various room scenarios.  Luminosity is branded within the home builder’s website and options-selection system.  Luminosity is fully integrated into the supply-chain to reduce construction cycle times and field errors.

By offering direct control over allowable options, Luminosity assists in walking home buyers through their home in 2D plan view, while also offering the option of 3D panoramas that show the lighting effects virtually in the space.  In addition to the interactive tool, Luminosity™ can provide a lighting sales personnel and kiosk in the home builder’s design center. “One of the reasons that Luminosity is so successful at tripling options sales: It’s web-based and interactive, based on a lot-specific plan.  Home buyers can see options in real time from anywhere over the internet, or in the home builder’s show room,” said company founder, Paul Salmonson.  “Luminosity generates orders and trade-specific information through lot-specific plans, orders, and bills of materials for use by the builder and their trades.” “Luminosity inspires home buyers to upgrade their selections by showing them the real-time benefits of each lighting package,” Salmonson added. “Once a lighting package has been selected, installation is done by the builder’s local trades.”

About Luminosity

Luminosity’s mission is to offer every homeowner unique lighting design, electrical, and home technology packages once found only in custom homes. Luminosity offers home buyers a web-based options/package selection and configuration tool for selecting lighting, electrical, and home technologies.  Luminosity can be used in a builder’s show room or at home by the buyer, and its options selection tool can be framed in the builder’s branded web presence.  As options are selected, Luminosity generates orders and trade-specific information for installation, purchase orders, and bills of materials.  Through the Luminosity design tool, a builder can double their sales of lighting, electrical, and home technologies options.  Learn more www.Luminosity.Tech